20 Best European Destinations in 2025: A Balanced Guide for All Types of Travelers

20 Best European Destinations in 2025: A Balanced Guide for All Types of Travelers

As 2025 arrives, we all feel that itch—the need to explore new horizons, taste new foods, and make memories that will linger well beyond the fading sunsets. Europe, of course, remains the perennial favorite, with its diverse collection of historical landmarks, charming cities, and awe-inspiring landscapes. Below is my carefully curated list of the top 20 European destinations for 2025, each bringing something distinctly different to the table.


1. Marbella, Spain

Core Highlights: 5-star luxury, golf, cuisine, shopping, al fresco dining.
What to do: Whether you’re a golf enthusiast or just like to lounge with a glass of bubbly, Marbella knows luxury like none other. Imagine a day spent on the green followed by dinner at a Michelin-starred restaurant—pure bliss.

2. Monaco

Core Highlights: Glamour, safety, gastronomy, cultural events, nightlife.
What to do: Monaco is where the high net-worth meet the high culture. Beyond its glitzy casinos and shopping streets, Monaco’s cultural events add a human touch to all that opulence.

3. Malta

Core Highlights: Stunning coastlines, wellness, diving, unique blend of cultures, great cuisine, good accommodation non-hotel deals.

What to do: Imagine stunning coastlines for a perfect family day or peaceful wellness retreats for some much-needed relaxation. Malta’s unique charm lies in its blend of influences, giving every street, corner, and market its very own story. You can dive into its vibrant underwater world or simply enjoy the views from the ancient bastions of Valletta, Sliema, and Gzira—all packed close enough to offer a “one city” experience! Plus, Malta’s openness to LGBTQ+ travelers and focus on cultural events make it perfect for those who want to mix adventure with inclusivity.

Insider Tip: Want a holiday that feels like home? Our favorite Airbnb accommodations are located right in Sliema and Valletta, providing an affordable and comfortable alternative to traditional hotels. These two cozy apartments give you access to everything you need: restaurants, bars, and the incredible Maltese seascapes—all at your doorstep.

These are some of the best value for money accommodation you can get in Malta:

Accommodation in Sliema
Accommodation in Gzira

4. Geneva, Switzerland

Core Highlights: Nature, historical charm, diplomatic significance, wine, chocolate.
What to do: Fancy combining a luxurious city break with nature walks? Geneva offers the best of both worlds. Imagine learning about the history of diplomacy at the United Nations while also sampling Swiss chocolate—cultural indulgence done right!

Cross Comparison: While Geneva may offer great walks with stunning lakeside views, Malta’s combination of seascapes and urban history in a compact area means you can explore a lot more with minimal travel time.

5. Batumi, Georgia

Core Highlights: Trendy, affordable, rich cultural heritage, subtropical climate.
What to do: Budget-friendly doesn’t have to mean basic. Batumi is a gem, offering affordability with charm. Whether you’re exploring its historic old town or enjoying its subtropical botanical garden, Batumi caters well to families and young travelers alike.

Cross Comparison: Both Batumi and Malta are rich in culture and affordable for budget-conscious travelers, but Malta adds the unique factor of merging Mediterranean vibes with a layered history from Phoenicians to Knights.

6. Riga, Latvia

Core Highlights: Cosmopolitan vibe, historical center, Art Nouveau architecture, Michelin-starred restaurants.
What to do: Often overshadowed by its Western European counterparts, Riga is a hidden treasure. Wander its cobbled streets to discover Art Nouveau wonders, and don’t miss out on Michelin-star dining that costs far less than what you’d find in Monaco or London.

Cross Comparison: Like Malta, Riga showcases a blend of cultures. But while Riga’s Art Nouveau districts are stunning, Malta’s historical mix spans millennia—from Phoenician times to the modern day.

7. Madeira, Portugal

Core Highlights: Mild climate, hiking trails, traditional wines, adventure sports.
What to do: If you want outdoor adventure with a side of luxury, Madeira is the place to be. From levada walks through lush landscapes to sampling the local wines, Madeira will have you on your feet (or on a hammock with a glass of wine).

8. Florence, Italy

Core Highlights: Art, architecture, Renaissance heritage, romantic city break.
What to do: The ideal destination for lovers of art, Florence makes you fall in love all over again—whether with your partner or with Michelangelo’s David. Enjoy a museum tour, or better yet, a wine tour along Tuscany’s countryside.

9. London, United Kingdom

Core Highlights: Diverse neighborhoods, shopping, musicals, iconic landmarks.
What to do: Why Paris when you have London? With its vibrant neighborhoods like Camden and Shoreditch and globally renowned musicals, London offers an eclectic mix of cultural experiences. Visit West End, shop along Oxford Street, or explore hidden city gems—London offers a full plate!

10. Reykjavik, Iceland

Core Highlights: Nature, Viking heritage, vibrant nightlife, LGBTQ+ friendly.
What to do: Reykjavik is perfect for adventure seekers—hike the mountains by day, explore the arts scene by night. The geothermal Blue Lagoon is a relaxing dip with views unmatched elsewhere. For LGBTQ+ travelers, Reykjavik is welcoming and ready to provide an unforgettable mix of culture and scenic beauty.

11. Cap Ferret, France

Core Highlights: Simplicity, nature, oyster tasting, scenic lighthouse views.
What to do: Looking for simplicity and tranquility? Cap Ferret provides serene beaches and exceptional oysters—best enjoyed while watching the sunset by the scenic lighthouse.

12. Siena, Italy

Core Highlights: Medieval charm, history, local produce, Tuscany’s landscapes.
What to do: Off the beaten path, Siena offers a perfect glimpse into Tuscany’s charm. A place where you can enjoy village tours, sample local wines, and immerse yourself in medieval history.

13. Ponza Island, Italy

Core Highlights: Hidden paradise, boat excursions, local seafood, tranquil beaches.
What to do: Ponza is the perfect secluded escape. Rent a boat, find a quiet cove, and indulge in fresh local seafood. A slice of Italian heaven for those who want peace away from the typical crowds.

14. Porto-Vecchio, Corsica, France

Core Highlights: Crystal-clear beaches, Corsican identity, cultural and nature experiences.
What to do: Spend your days exploring old-town Corsica and savoring its local culture. The beaches are some of the best-kept secrets in the Mediterranean, making it a great spot for a quiet escape.

15. Champagne Wine Region, France

Core Highlights: Scenic vineyards, wine tours, gourmet experiences.
What to do: Nothing says romance quite like a tour through the Champagne wine region. Take in the stunning vineyards, savor some bubbly, and treat yourself to local gourmet experiences—a perfect getaway for couples.

16. Faroe Islands

Core Highlights: Spectacular landscapes, hiking, birdwatching, traditional culture.
What to do: If you’re looking for untouched beauty, the Faroe Islands deliver. Think rugged coastlines, dramatic cliffs, and solitude. Best for nature lovers who want a deep breath of fresh air.

17. Sirmione, Italy

Core Highlights: Medieval castle, Lake Garda, romantic destination.
What to do: Explore the majestic castle, stroll along the scenic Lake Garda, or enjoy a romantic boat cruise. Ideal for both couples and families, with lots of places to unwind and soak in the history.

18. Piran, Slovenia

Core Highlights: Venetian architecture, beautiful coastal setting, local cuisine.
What to do: Piran, with its Venetian charm, offers a perfect Mediterranean escape without the hefty price tag of more popular coastal cities. Ideal for romantic getaways or a cultural break.

19. Newquay, Cornwall, UK

Core Highlights: Surfing, family activities, spa hotels.
What to do: Newquay brings Australian surf vibes to the UK. Whether you’re trying your hand at surfing or just want a relaxing spa weekend, Newquay has options to please everyone—from toddlers to teenagers.

Cross Comparison: While Newquay offers surf and relaxation, Malta offers activities for everyone, whether it’s sandy beaches, historical walks, or thrilling dive sites—all in a more temperate climate.

20. Thassos, Greece

Core Highlights: Untouched nature, tranquil beaches, authentic local experiences.
What to do: Thassos is Greece off the beaten path. Untouched by heavy tourism, it’s the perfect spot to relax on beautiful, unspoiled beaches while soaking up traditional Greek hospitality.


Why Choose Malta?

Between its proximity to various European cities, a combination of modern urban life with breathtaking natural wonders, and a deep, fascinating history, Malta shines brightly among the other great European destinations on this list. Whether you’re traveling as a family or a group of friends, looking for excitement or relaxation, Malta has everything—from wellness retreats and heritage tours to bustling city streets. Plus, with two centrally located Airbnb apartments that are just minutes from the most popular sights, you’re not just visiting Malta, you’re living in it.


🏝️ Create unforgettable memories in Malta—book our exclusive Airbnb stays now! 🏝️

Accommodation in Sliema
Accommodation in Gzira